There are always new job opportunities in the cannabis industry. Employers look for candidates with a passion for cannabis, the necessary skills, and adaptability.
You can improve your chances of being noticed by hiring managers by doing research, customizing your skill set, and obtaining relevant qualifications.
The top cannabis job skills in demand
Industry Knowledge
You will need a basic knowledge of cannabis products, their effects, whether you are a budtender or graphic designer. Visit your local dispensary to familiarize yourself with the products available. You should be aware of the latest trends, research and innovations in the cannabis industry.
Cultivation and Agricultural Skills
Flower Hire’s Industry Predictions for 2023 state that the majority of cannabis jobs will be in cultivation. This includes roles such as growing, trimming and processing. Even if you do not touch the plants, it is important to have a good understanding of plant health and optimal growing conditions. Many companies offer products that support the different stages of growth.
Customer service
Hiring managers are especially looking for people who can handle complaints and educate their customers effectively. Relationships are very important in this industry. Communication and interpersonal skills are important. Be sure to highlight past situations that may relate to the position you are applying for.
Retail management
Retail stores continue to increase as more states legalize their markets. Retail management experience is always in demand for dispensaries. It can be even preferred if you have had success in executing store concepts, and managing highly-performing sales teams or brand partnerships.
Sales & Marketing
Cannabis advertising and marketing is restricted in each state due to its unique laws. Hiring managers prefer to see prior experience with marketing and sales strategies that are tailored for the cannabis industry. You need to have a good understanding of the branding and positioning in the market where you are applying. Prepare some creative ideas on how you can help the brand tell its story and drive sales.
Analytical skills
Most mid-level and higher-level positions require the ability of analyzing market trends and consumer behaviour. Include your data interpretation and analysis skills in all areas of business, from accounting to operations. Cannabis is subject to strict banking laws, and some multi-state operators need more complex accounting perspectives. It is important to be able strategize under pressure and adapt quickly.
Experience in Compliance and Regulation
Cannabis is a highly regulated industry, so it is important to be familiar with federal, state and local laws and regulations. You need to know the local regulations where you work or live. Hiring managers are looking for experience with compliance, management and legal systems, such as METRC or Biotrack. These skills are usually easily transferable from other industries to cannabis.
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